Wednesday, April 24, 2013

Haiti Happenings, Part 6 - RE-VISIONING ST. VINCENT'S

Another highlight of our trip was delivering a goody box to Fr. Sadoni. But not your typical goody box – no chocolates or school supplies or hearing aids. Instead, the box was full of materials donning St. Vincent’s crisp new logo. 

Following the earthquake, we suggested that St. Vincent’s develop a new visual identity; a fresh look for a new era in the life of St. Vincent’s Center for Handicapped Children. In a time of re-visioning and rebuilding, it seemed like the perfect time to make a change. 

Sonya, TRTP Vice President and graphic designer by trade, worked directly with Fr. Sadoni and the Episcopal Bishop to develop this new visual identity. The job posed several challenges:
  • To create a design that incorporates the institution’s Episcopal heritage
  • To ensure that the logo works in both French and English 
  • To select a color palette that complements St. Vincent’s signature blue buildings
In a bulging suitcase were boxes full of letterhead, business cards, envelopes, stamps and magnetic car signs, a different assortment of supplies than we are accustomed to providing our partners!
Receiving letterhead, business cards and envelopes
Car magnets donning the new logo

Best of all, thanks to donors in the design industry, we were able to give all printed materials to St. Vincent’s at no cost! THANK YOU to the photographers, designers, printers, public relations folks, and writers who supported this project. Every little bit helps.

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