|Mendenhall Laboratory, The Ohio State University|
She shared her experience in marketing a 501(c)(3) from the ground up with little to no budget, focussing on how social media plays a huge part in that strategy. Students watched TRTP videos from Tell Collective and Physicians For Peace and surfed through TRTP's online presence as part of the presentation. She talked about the challenges of growing the organization without a paid staff, fundraising and cultivating volunteers. Students asked great questions and sparked some new ideas for The Red Thread's outreach team.
What a great opportunity to share real world experience with the young adults interested in the non-profit world! Thank you Kim Ratcliff and The Ohio State University / John Glen School of Public Affairs for allowing us to be a part of the class for a night.